Did you know that gray cars crash the most and that red cars crash the least? What are colors, why do we need them and what do we use them for?
In this book, color expert Dagny Thurmann-Moe battles against an increasingly more colorless existence. She shows us how Norway has gone from being colorful and full of impressions to being a landscape of gray and white, even in the summer. She gives an introduction to what colors are, why people need colors, and what we use them for.
Dagny Thurmann-Moe has worked as a creative director for the chain of color shops Fargeglede, and now operates Dagny Color Studio, where she works with color and trend forecasting, lectures, and color and concept development for different brands.