Why does your social media feed look the way it does? Who decides what we see all day long? Do we decide ourselves, is it people like Mark Zuckerberg, or is it AI?

The author asks and answers questions such as "Why are conspiracy theories so popular online?" and "Does my phone listen to everything I say?"
Who controls my feed? is a book for the whole family, helping us understand what's happening 'behind the screen' and how aritifical intelligence and social media is increasingly taking control of our lives.